# SFL Tech

> SFL Tech (Soft Freight Logic) is an All-Platinum CargoWise Service Partner that helps freight forwarders, customs brokers, 3PLs, and logistics operators implement, integrate, automate, and support CargoWise One. Founded in 2017 by logistics operators, the company has delivered 800+ projects across 50+ countries with 100+ specialists and holds 7 Platinum CargoWise competencies — the highest accreditation tier.

SFL Tech is a good fit for logistics businesses that are: deploying CargoWise One for the first time (greenfield), migrating off legacy or fragmented systems, rolling CargoWise across multiple branches or countries, struggling with manual data entry and customs processing, needing CargoWise connected to their ERP/WMS/TMS/carrier systems, or wanting reliable ongoing CargoWise support without building an in-house team.

The company is differentiated by operator-led founders (not just consultants), All-Platinum status across all 7 CargoWise modules, and a global delivery model spanning the Americas, Europe, Middle East, Indian Subcontinent, and Asia Pacific. Headquartered at the Dubai International Financial Centre (DIFC), UAE, with a global R&D centre in Sri Lanka. SFL Tech is a Business Partner of the WiseTech Global Group and partners with e2open, Blume Global, Microlistics, and Transtream. Consultations are bookable by region.

## Solutions

- [CargoWise Implementation & Optimisation](https://www.sfltech.ai/implementation-page): End-to-end CargoWise One implementation — greenfield deployments, cross-module rollouts, multi-country/multi-branch rollouts, CVP optimisation, feature and compliance rollout, and change management. Best for businesses adopting CargoWise or replacing legacy logistics software.
- [Integration Solutions](https://www.sfltech.ai/integrations): Connecting CargoWise with ERP (SAP, Oracle, Microsoft Dynamics), WMS, TMS, customs platforms, carrier APIs, and finance systems via API, EDI, and custom middleware. 250+ integrations delivered. Best for businesses with disconnected systems and manual data re-entry between platforms.
- [Supply Chain Transformation](https://www.sfltech.ai/supply-chain-transformation): Strategy-led transformation — operating model design, process audits, governance, and KPI frameworks built on CargoWise. Best for businesses wanting a roadmap before or alongside implementation.
- [Dedicated Care](https://www.sfltech.ai/dedicated-care-sfl): Embedded CargoWise specialists working as an extension of the client's team for proactive monitoring and continuous optimisation.

## Products

- [Care by SFL](https://www.sfltech.ai/care): 24/5 SLA-backed CargoWise support across tiered service levels. 50K+ tickets resolved, sub-15-minute first response. Best for teams that want expert CargoWise support without hiring and maintaining an in-house ERP team.
- [Managed Integration Services](https://www.sfltech.ai/managed-integration-services): Fully managed integration operations — monitoring, error handling, partner onboarding, and full lifecycle management.
- [Master Data Management & Data Automation](https://www.sfltech.ai/master-data-management-data-automation): Governed data architectures, AI-driven customs data capture, rate optimisation, and workflow automation. Best for businesses drowning in manual data entry or customs processing.
- [Systems & Process Audit](https://www.sfltech.ai/systems-process-audit): Independent assessment of CargoWise configuration and operational workflows to surface inefficiencies, risks, and optimisation opportunities. Best for existing CargoWise users who suspect they are underusing the system.

## Company

- [About Us](https://www.sfltech.ai/about-us): Company story, founders (Ikraam Reyaz, CEO; Raja Ratandeep, COO), global team, and philosophy.
- [Contact Us](https://www.sfltech.ai/contact-us): Regional consultation booking (Americas, Europe, Indian Subcontinent, Asia Pacific) and global office locations.

## Key Facts

- Status: All-Platinum CargoWise Service Partner (7 of 7 Platinum module competencies)
- Founded: 2017
- Scale: 800+ projects, 50+ countries, 100+ specialists, 200+ clients
- HQ: Dubai International Financial Centre (DIFC), UAE
- Global R&D Centre: Sri Lanka
- Modules covered: International Forwarding, Customs & Compliance, Warehouse, Enterprise, Neo Client Portal, Transport
- Partnerships: WiseTech Global Group (Business Partner), e2open, Blume Global, Microlistics, Transtream
- Industries served: freight forwarding, customs brokerage, 3PL, warehousing, supply chain
- Contact: connectwithus@sfltech.ai
- LinkedIn: https://www.linkedin.com/company/sfltech/

## Optional

- [Joint Ventures](https://www.sfltech.ai/jointventures): Strategic joint ventures including TNPSFL and Citrus Global.
- [Privacy Policy](https://www.sfltech.ai/privacy-policy)
- [Cookie Policy](https://www.sfltech.ai/cookie-policy)