Privacy Policy – SFL Tech

Thank you for visiting SFL Tech ("we", "us", "our"). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, share, and safeguard your information when you visit our website or interact with our services. By accessing or using our website (including sfltech.ai and softfreightlogic.com), you agree to the terms of this Privacy Policy.

1. Information We Collect

We collect information you provide directly to us and information we automatically collect:

Personal Information You Provide

When you interact with our site, contact us, or fill in forms, we may collect:

• Name, email address, phone number
• Company name, job title
• Messages, attachments, or other content you submit

Automatically Collected Information

We also automatically collect:

• Device and browser information (e.g., IP address, browser type)
• Usage data such as pages viewed, time spent on site, referring sites
• Log files and analytics data
• Cookies and similar tracking technologies

The types of information we collect may include identifiers and internet activity information, as well as other personal data that identifies or could identify you.

2. How We Use Your Information

We use your information to:

• Provide and maintain our website and services
• Respond to your inquiries and administer customer support
• Improve and personalize your experience
• Send updates, newsletters, and marketing communications (with your consent)
• Monitor analytics and usage patterns
• Detect and prevent fraud, abuse, and security incidents
• Comply with legal obligations

3. Cookies and Tracking Technologies

We use cookies, web beacons, and similar technologies to collect usage and preference data. Cookies help us personalize your experience, remember preferences, and analyze site performance. You can manage your cookie preferences through your browser settings.

Third-Party Analytics

We may use third-party tools (such as Google Analytics) that use cookies and similar technologies to gather information about your activity on the Site.

4. How We Share Your Information

We do not sell personal information for commercial purposes. We may share data with:

• Service providers and partners who help us operate the website
• Legal authorities when required by law or to protect our rights
• Third parties in connection with business transfers (e.g., mergers)

If we share personal data with third parties, we require them to protect the data appropriately.

5. Your Privacy Rights

GDPR Rights (EU Users)

If you are located in the European Economic Area, you have the following rights under the General Data Protection Regulation (GDPR):

• Right of Access: Request copies of your personal data
• Right to Rectification: Correct inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data
• Right to Restrict Processing: Limit how your data is used
• Right to Object: Object to certain processing (e.g., marketing)
• Right to Data Portability: Receive your data in a structured, machine-readable format

If you wish to exercise these rights, please contact us at the details below.

CCPA/CPRA Rights (California Residents)

If you are a California resident subject to the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), you have the right to:

• Know what personal information is collected, used, shared, or sold
• Request access to your personal information
• Request deletion of your personal information
• Opt out of the sale or sharing of your personal information
• Not be discriminated against for exercising these privacy rights

To exercise these rights, please contact us using the information in Section 10.

6. Data Retention

We retain personal information only for as long as needed to fulfill the purposes described in this policy, to comply with legal obligations, resolve disputes, and enforce agreements.

7. Security

We implement appropriate technical and organizational measures to protect personal information from unauthorized access, alteration, disclosure, or destruction. However, no transmission over the internet is completely secure.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to read the privacy policies of every site you visit.

9. Children's Privacy

We do not knowingly collect personal information from children under the age of 13. If you believe we have collected such data, please contact us, and we will promptly delete it.