The joint venture combines SFL Tech’s CargoWise and logistics technology expertise with Knight’s Move Consulting’s transformation capability and regional presence across Oceania and the Pacific.
Dubai, UAE / Auckland, New Zealand · October 12, 2023
SFL Tech and New Zealand-based Knight’s Move Consulting (KMC) have launched Citrus Global, a joint venture created to strengthen technology and business transformation capability for supply chain organisations across Oceania.
The partnership brings together two complementary areas of expertise.
SFL Tech contributes deep experience across CargoWise, logistics technology, integrations and digital solutions, supported by an international delivery team working with freight and supply chain businesses globally. Knight’s Move Consulting brings management and technology consulting capability across supply chain, manufacturing, trade and healthcare, together with established experience across New Zealand, Australia and the Pacific.
Citrus Global combines those capabilities into one regional proposition: strategy, technology and implementation delivered with both global expertise and local market understanding.
Extending Technology Transformation Beyond Implementation
For supply chain operators, technology transformation rarely succeeds as a standalone systems project.
Introducing a new ERP, redesigning workflows or connecting operational systems affects how information moves, how teams work and how the wider organisation makes decisions. The technology may enable the change, but successful transformation depends on aligning it with the operation around it.
That is the space Citrus Global has been established to address.
SFL brings specialist capability across CargoWise implementation and optimisation, integrations, data and logistics technology. KMC strengthens that proposition with experience across business transformation, operating models, technology strategy, programme delivery and change.
Together, the two companies can work with organisations from the initial transformation requirement through to technology design, implementation and operational adoption.
Ikraam Reyaz, CEO and Co-Founder of SFL Tech, said:
“Supply chains are the backbone of modern economies, and the Oceanic region is a key player across many vital sectors. Technology unlocks the true potential of brands, markets and consumers like never before, and we are excited to serve our longstanding and future customers through this strategic partnership.”
Building on Complementary Strengths
SFL Tech entered the joint venture with an established logistics technology practice and CargoWise Platinum Partner capability.
The company works with freight forwarders, consolidators, customs brokers, 3PL and 4PL operators, e-commerce businesses and other supply chain organisations across CargoWise implementation, optimisation, integrations and supporting digital technologies.
Knight’s Move Consulting brings a different but complementary perspective. Its work focuses on complex business and technology transformation, drawing on Agile, Lean and DevOps practices across programme design and delivery.
Its regional experience extends across New Zealand, Australia and numerous Pacific Island markets, giving Citrus Global direct access to the operating realities of a geographically diverse region.
Richard Raj, Founder of Knight’s Move Consulting, said:
“We understand the importance of delivering cutting-edge, reliable technology solutions that meet the needs of our customers. With our market knowledge and industry experience, we will lead the digital transformation of supply chain operators across the market.”
A Stronger Transformation Capability for Oceania
Citrus Global will focus on helping organisations modernise the systems and operating models supporting their supply chains.
Its combined capability spans areas including:
- Supply chain and technology transformation
- CargoWise implementation and optimisation
- ERP and technology consulting
- Systems integration and connectivity
- Workflow and process improvement
- Custom technology development
- Data and digital solutions
- Programme delivery and change management
The joint venture also creates a stronger delivery model for the region. Customers gain access to local transformation expertise through KMC while drawing on SFL’s wider pool of logistics technology and CargoWise specialists.
For SFL, the partnership strengthens its presence across Oceania through an established regional organisation. For KMC, it expands the depth of specialist logistics technology capability available to its customers.
For the market, Citrus Global brings those strengths together under one proposition.
Built for the Transformation Behind the Technology
Citrus Global has been established at a point when supply chain businesses are being asked to extract substantially more value from their technology environments — greater connectivity between systems, better use of operational data, more consistent processes and technology that can support increasingly distributed operations.
The opportunity is therefore larger than implementing another system.
It is ensuring that technology, process and people move together.
Citrus Global brings SFL Tech’s logistics technology depth together with Knight’s Move Consulting’s transformation and regional expertise to help organisations make that transition with greater clarity, control and execution capability.
About Citrus Global
Citrus Global is a joint venture between SFL Tech and Knight’s Move Consulting, established to deliver technology and business transformation services across Oceania and the Pacific.
The company combines supply chain and CargoWise expertise, technology consulting, integrations, process transformation, programme delivery and digital solutions to support organisations through complex operational change.
About SFL Tech
SFL Tech is a global logistics technology company and CargoWise Platinum Partner specialising in CargoWise implementation and optimisation, integrations, automation and technology solutions for freight forwarders and supply chain organisations.
Its global delivery capability supports logistics businesses across multiple regions and complex operational environments.
About Knight’s Move Consulting
Knight’s Move Consulting is a New Zealand-based management and technology consultancy working across supply chain, manufacturing, trade, healthcare and other sectors.
The firm specialises in business and technology transformation, programme delivery and organisational change, with experience across New Zealand, Australia and the wider Pacific.
Media Contact
Imran Kabeer
Head of Marketing
+971 52 909 4505
.png)
.png)
.png)
